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Let Kids Be Kids

Let Kids Be Kids

Let Kids Be Kids

Let Kids be Kids is a national campaign that addresses poor sideline behaviour - largely at junior sport.



Kids star in campaign to Come Play Junior League

 It’s Junior Rugby League, and it’s a little bit different.

 The NRL looked to the future today with some of the game’s youngest up and coming stars kicking-off the campaign for more kids to come play junior rugby league across the country.

 A total of 22 boys and girls from 19 different grassroots clubs were chosen to star in the campaign from more than 500 applications, which included the progeny of rugby league legends Andrew Johns and Michael Ennis.

 The campaign will feature across traditional and online media, with junior league players sharing their stories and reasons why they love playing rugby league.

 The overwhelming consensus? To just have fun with your friends.

 Off the back of some of the strongest rugby league participation figures in recent years, NRL Head of Football – Participation, Pathways and Game Development, Luke Ellis, is eager to see even more kids involved in junior rugby league in 2019.

 “It’s a different league to what you see on TV,” Mr Ellis said.

 “And that’s why hearing the enjoyment rugby league brings these kids in their own words is so important.

 “There’s nothing more enjoyable than seeing kids having fun, running around with their mates on a rugby league field.

 “We have to ensure that everyone, especially those new to the game, get to experience just how fun, safe and friendly being involved in junior rugby league is.”

 Junior rugby league registrations are now open nationally, with more details on local junior clubs and age-specific rule variations available via

 To view the latest campaign, click here.

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